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FLTC105 - Sofia Koutsogianni
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10 Skills All Effective Managers Should Have
What is the SWOT Analysis? Discuss the examples provided.
Information about the BEC Exams provided worldwide
An real-life example of SWOT Analysis
A simple presentation of the meaning of "niche market".
A tutorial video on preparing for BEC 2 Vantage Test
Write and Improve - Interactive example class
Who is Peter Drucker? What does the term "knowledge worker" refer to?
Interview with Peter Drucker
Top tips videos used for BEC exam preparation
Essential principles of management by Peter Drucker
What is affirmative action in the workplace?
In-basket test for hiring people
Peter Drucker: the coming of the new organisation
Introducing the "Knowledge worker"
Types of collar jobs
Knowledge worker vs. Task worker
Example of an Interview - Good Copy
A good example of a job interview
Common interview questions and how to answer them
The bad interview
Double-time vs. Overtime: their difference
Types of Holidays
Types of leave in a business
Writing efficient and coherent paragraphs
Tips for writing a good CV
Bullying vs. Harassment
Non-executive director
Types of Directors
Writing Formal letters
Brand recognition vs. brand awareness
Customer loyalty vs. brand loyalty
Customer loyalty vs. customer inertia
What is brand equity?
Consumer behaviour
Life cycle of a product
Life cycle of a product - the Apple / Coca Cola cases
Business reports: structure
Distribution channels
Organising effective meetings
Meeting Simulation
Writing effective meeting minutes
Advanced Business English for Meetings
Effective meetings
The Key to Viral Marketing
What is viral marketing?
Traditional marketing vs. Digital marketing
Risk Management - Types of Risks
What is Risk Process?
The Black Swan Theory
Create your own business
Conducting a market research
Start-ups difficulties
Business plan
Angel investors vs. venture capitalists
What is search advertising?
Who are opinion leaders?
Social Media Marketing
Writing a report
