eClass ΕΚΠΑ | BUSINESS_ENGLISH

BUSINESS_ENGLISH

FLTC105 - Sofia Koutsogianni

Links

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https://www.youtube.com/watch?v=W2M102TFKnE Sourcing vs. Recruting

Categorised links
WEEK_1_VIDEOS_LINKS
https://www.youtube.com/watch?v=1tDu47pfU5o 10 Skills All Effective Managers Should Have
What is a SWOT Analysis? What is the SWOT Analysis? Discuss the examples provided.
Cambridge Business English Exams Information about the BEC Exams provided worldwide
TESLA SWOT Analysis - see how it works An real-life example of SWOT Analysis
What is niche market? A simple presentation of the meaning of "niche market".
WEEK_2_VIDEOS_LINKS
https://www.youtube.com/watch?v=fr5fOwob8wI A tutorial video on preparing for BEC 2 Vantage Test
https://writeandimprove.com/workbooks#/wi-workbooks/bdc648bc-b760-4bac-98bc-161a95deff5e Write and Improve - Interactive example class
https://en.wikipedia.org/wiki/Peter_Drucker Who is Peter Drucker? What does the term "knowledge worker" refer to?
https://www.youtube.com/watch?v=Fygzm1VYlhQ&t=23s Interview with Peter Drucker
https://www.youtube.com/playlist?list=PLpmCHL8PnXq_Ep1Wz0D2Q-mh2SKw6vQxN Top tips videos used for BEC exam preparation
https://www.youtube.com/watch?v=1il9VfJoaDo&t=42s Essential principles of management by Peter Drucker
https://study.com/academy/lesson/affirmative-action-in-the-workplace-pros-cons-examples-statistics.html What is affirmative action in the workplace?
https://www.assessmentcentrehq.com/in-basket-test/ In-basket test for hiring people
https://www.mindtools.com/aoh1bn6/peter-drucker-the-coming-of-the-new-organisation Peter Drucker: the coming of the new organisation
https://www.youtube.com/watch?v=-9h8iWl4Klk Introducing the "Knowledge worker"
https://ca.indeed.com/career-advice/finding-a-job/what-does-white-collar-mean#:~:text=Yellow%2Dcollar%20jobs%20describe%20professions,blue%2Dcollar%20tasks%20and%20responsibilities. Types of collar jobs
https://www.youtube.com/watch?v=UCH1I3LO_bs Knowledge worker vs. Task worker
https://www.youtube.com/watch?v=OVAMb6Kui6A&t=21s Example of an Interview - Good Copy
https://www.youtube.com/watch?v=SieNfciN274 A good example of a job interview
https://www.coursera.org/articles/common-interview-questions?psafe_param=1&utm_medium=sem&utm_source=gg&utm_campaign=B2C_EMEA__coursera_FTCOF_career-academy_pmax-multiple-audiences-country-multi&campaignid=20858198824&adgroupid=&device=c&keyword=&matchtype=&network=x&devicemodel=&adposition=&creativeid=&hide_mobile_promo&gad_source=1&gclid=Cj0KCQjwsoe5BhDiARIsAOXVoUtz8m5KMYJ_u00Wd8yjt970E29LXw5f7ZMxmBb9omi4qglVgNmRcWUaAg-WEALw_wcB Common interview questions and how to answer them
https://www.youtube.com/watch?v=kriVD9-9A8U The bad interview
WEEK_3_VIDEOS_LINKS
WEEK_4_VIDEOS_LINKS
WEEK_5_VIDEOS_LINKS
https://www.youtube.com/watch?v=QSSkrK0AcWg Arbitration vs. Mediation
WEEK_6_VIDEOS_LINKS
WEEK_7_VIDEOS_LINKS
CHRISTMAS_HOMEWORK_READING_PRACTICE
WEEK_9_VIDEOS_LINKS
WEEK_12_VIDEOS_LINKS
https://www.youtube.com/watch?v=lp-aTibGTiU Brand recognition vs. brand awareness
https://www.youtube.com/watch?v=ccHxYt7js5E Customer loyalty vs. brand loyalty
https://www.youtube.com/watch?v=ua16kgv2Xqw Customer loyalty vs. customer inertia
https://www.youtube.com/watch?v=Wwu3Qvs31vk What is brand equity?
https://www.youtube.com/watch?v=yv2cp1fmSt0 Consumer behaviour
https://www.youtube.com/watch?v=_26E6QR_hmU Life cycle of a product
https://www.youtube.com/watch?v=ob5KWs3I3aY Life cycle of a product - the Apple / Coca Cola cases
WEEK_13_VIDEOS_LINKS
WEEK_14_VIDEOS_LINKS
WEEK_15_VIDEOS_LINKS
https://www.youtube.com/watch?v=1bpf_sHebLI What is Company Social Responsibility?
WEEK_16_VIDEOS_LINKS
WEEK_17_VIDEOS_LINKS
https://www.youtube.com/watch?v=Smro12PXsW8 Organising effective meetings
https://www.youtube.com/watch?v=i8KnCFq4Sw0 Meeting Simulation
https://www.youtube.com/watch?v=JJIiHeEd4ww Writing effective meeting minutes
https://www.youtube.com/watch?v=e_c5mj29LIU&list=PL2fUZ7TZy_xeQLS4khDNhSdoeVAy4HN6G&index=17 Advanced Business English for Meetings
https://www.youtube.com/watch?v=Fb-6-xEP7UY Effective meetings
WEEK_18_VIDEOS_LINKS
https://www.youtube.com/watch?v=SEx21vEpLdo The Key to Viral Marketing
https://www.youtube.com/watch?v=rQR2t3F6Tsk What is viral marketing?
https://www.youtube.com/watch?v=HijeOUIaBXw Traditional marketing vs. Digital marketing
WEEK_19_VIDEOS_LINKS
WEEK_21_VIDEOS_LINKS
https://www.youtube.com/watch?v=wxyGeUkPYFM Create your own business
https://www.youtube.com/watch?v=xdh0H0qvUNc Conducting a market research
https://www.youtube.com/watch?v=o3d7eUNmOps Start-ups difficulties
https://www.youtube.com/watch?v=KtAlRoIZ5Ns Business plan
https://www.youtube.com/watch?v=ziO3L124M2I Angel investors vs. venture capitalists
Incubators for start-ups
WEEK_22_VIDEOS_LINKS
https://www.youtube.com/watch?v=QlYFHA88vgI What is search advertising?
https://www.youtube.com/watch?v=YEuMpYMbpIw Who are opinion leaders?
https://www.youtube.com/watch?v=9m45nVsvvEY Social Media Marketing
https://www.youtube.com/watch?v=GQYeDvtMydc Writing a report

Course : BUSINESS_ENGLISH

Course code : FLTC105

BUSINESS_ENGLISH