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FLTC105 - Sofia Koutsogianni
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10 Skills All Effective Managers Should Have
What is the SWOT Analysis? Discuss the examples provided.
Information about the BEC Exams provided worldwide
An real-life example of SWOT Analysis
A simple presentation of the meaning of "niche market".
Arbitration vs. Mediation
Shareholder VS. stockholder
Types of Company Director
Director's duties
CEO vs. Managing Director
Role of Company Secretary
C-suite
CEO / CFO / COO and their duties
What are C-level Executives? Titles and Responsibilities of C-Level Executives
CEO vs. President
Equality, Diversity and Inclusion in the workplace
Unconscious Bias in the workplace
Affirmative action
Brand recognition vs. brand awareness
Customer loyalty vs. brand loyalty
Customer loyalty vs. customer inertia
What is brand equity?
Consumer behaviour
Life cycle of a product
Life cycle of a product - the Apple / Coca Cola cases
