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FLTC105 - Sofia Koutsogianni
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10 Skills All Effective Managers Should Have
What is the SWOT Analysis? Discuss the examples provided.
Information about the BEC Exams provided worldwide
An real-life example of SWOT Analysis
A simple presentation of the meaning of "niche market".
What is Wikinomics?
Line authority vs. staff authority
APPLE - Functional structure
Parts of a business letter
How to write a business letter
What is organisational structure?
Bullying vs. Harassment
Non-executive director
Types of Directors
Writing Formal letters
Brand recognition vs. brand awareness
Customer loyalty vs. brand loyalty
Customer loyalty vs. customer inertia
What is brand equity?
Consumer behaviour
Life cycle of a product
Life cycle of a product - the Apple / Coca Cola cases
Business reports: structure
Distribution channels
Example of an informative presentation
Types of presentations
Prepare a presentation with a good structure
How to plan your presentation
40 phrases for presenting in English
TEDex talk -example
How to organise your presentation
Persuasive speech / presentation : how to organise it
Product presentation
Risk Management - Types of Risks
What is Risk Process?
The Black Swan Theory
Create your own business
Conducting a market research
Start-ups difficulties
Business plan
Angel investors vs. venture capitalists
What is search advertising?
Who are opinion leaders?
Social Media Marketing
Writing a report
