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Course : BUSINESS_ENGLISH

Course code : FLTC105

BUSINESS_ENGLISH

FLTC105  -  Sofia Koutsogianni

Links

No category
https://www.youtube.com/watch?v=W2M102TFKnE

Sourcing vs. Recruting
Categorised links
WEEK_1_VIDEOS_LINKS
https://www.youtube.com/watch?v=1tDu47pfU5o

10 Skills All Effective Managers Should Have
What is a SWOT Analysis?

What is the SWOT Analysis? Discuss the examples provided. 
Cambridge Business English Exams

Information about the BEC Exams provided worldwide
TESLA SWOT Analysis - see how it works

An real-life example of SWOT Analysis
What is niche market?

A simple presentation of the meaning of "niche market".
WEEK_2_VIDEOS_LINKS
WEEK_3_VIDEOS_LINKS
WEEK_4_VIDEOS_LINKS
WEEK_5_VIDEOS_LINKS
WEEK_6_VIDEOS_LINKS
WEEK_7_VIDEOS_LINKS
CHRISTMAS_HOMEWORK_READING_PRACTICE
WEEK_9_VIDEOS_LINKS
WEEK_12_VIDEOS_LINKS
https://www.youtube.com/watch?v=lp-aTibGTiU

Brand recognition vs. brand awareness
https://www.youtube.com/watch?v=ccHxYt7js5E

Customer loyalty vs. brand loyalty
https://www.youtube.com/watch?v=ua16kgv2Xqw

Customer loyalty vs. customer inertia
https://www.youtube.com/watch?v=Wwu3Qvs31vk

What is brand equity?
https://www.youtube.com/watch?v=yv2cp1fmSt0

Consumer behaviour
https://www.youtube.com/watch?v=_26E6QR_hmU

Life cycle of a product
https://www.youtube.com/watch?v=ob5KWs3I3aY

Life cycle of a product - the Apple / Coca Cola cases
WEEK_13_VIDEOS_LINKS
WEEK_14_VIDEOS_LINKS
https://www.youtube.com/watch?v=i4YM0fqw-gI

Business reports: structure
https://www.youtube.com/watch?v=MpKKM0ElCZA

Distribution channels
WEEK_15_VIDEOS_LINKS
WEEK_16_VIDEOS_LINKS
WEEK_17_VIDEOS_LINKS
WEEK_18_VIDEOS_LINKS
WEEK_19_VIDEOS_LINKS
https://www.youtube.com/watch?v=cXAqQ7ofdHw

Risk Management - Types of Risks
https://www.youtube.com/watch?v=BLAEuVSAlVM

What is Risk Process? 
Contingency planning
https://www.youtube.com/watch?v=zWi15fAtMEc

The Black Swan Theory
WEEK_21_VIDEOS_LINKS
WEEK_22_VIDEOS_LINKS
https://www.youtube.com/watch?v=QlYFHA88vgI

What is search advertising?
https://www.youtube.com/watch?v=YEuMpYMbpIw

Who are opinion leaders?
https://www.youtube.com/watch?v=9m45nVsvvEY

Social Media Marketing
https://www.youtube.com/watch?v=GQYeDvtMydc

Writing a report