Course : BUSINESS_ENGLISH

Double-time vs. Overtime: their difference

Types of Holidays

Types of leave in a business

Writing efficient and coherent paragraphs

Tips for writing a good CV

Arbitration vs. Mediation

What is Wikinomics?

Line authority vs. staff authority

APPLE - Functional structure

Parts of a business letter

How to write a business letter

What is organisational structure?

Choose between BEC Vantage and BEC Higher. 

Brand recognition vs. brand awareness

Customer loyalty vs. brand loyalty

Customer loyalty vs. customer inertia

What is brand equity?

Consumer behaviour

Life cycle of a product

Life cycle of a product - the Apple / Coca Cola cases

Organising effective meetings

Meeting Simulation

Writing effective meeting minutes

Advanced Business English for Meetings

Effective meetings

The Key to Viral Marketing

What is viral marketing?

Traditional marketing vs. Digital marketing

What is search advertising?

Who are opinion leaders?

Social Media Marketing

Writing a report