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FLTC105 - Sofia Koutsogianni
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Double-time vs. Overtime: their difference
Types of Holidays
Types of leave in a business
Writing efficient and coherent paragraphs
Tips for writing a good CV
Brand recognition vs. brand awareness
Customer loyalty vs. brand loyalty
Customer loyalty vs. customer inertia
What is brand equity?
Consumer behaviour
Life cycle of a product
Life cycle of a product - the Apple / Coca Cola cases
Business reports: structure
Distribution channels
What is Company Social Responsibility?
What is search advertising?
Who are opinion leaders?
Social Media Marketing
Writing a report
