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FLTC105 - Sofia Koutsogianni
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Bullying vs. Harassment
Non-executive director
Types of Directors
Writing Formal letters
Choose between BEC Vantage and BEC Higher.
Brand recognition vs. brand awareness
Customer loyalty vs. brand loyalty
Customer loyalty vs. customer inertia
What is brand equity?
Consumer behaviour
Life cycle of a product
Life cycle of a product - the Apple / Coca Cola cases
Organising effective meetings
Meeting Simulation
Writing effective meeting minutes
Advanced Business English for Meetings
Effective meetings
Risk Management - Types of Risks
What is Risk Process?
The Black Swan Theory
What is search advertising?
Who are opinion leaders?
Social Media Marketing
Writing a report