Course : BUSINESS_ENGLISH

Choose between BEC Vantage and BEC Higher. 

Brand recognition vs. brand awareness

Customer loyalty vs. brand loyalty

Customer loyalty vs. customer inertia

What is brand equity?

Consumer behaviour

Life cycle of a product

Life cycle of a product - the Apple / Coca Cola cases

Example of an informative presentation

Types of presentations

Prepare a presentation with a good structure

How to plan your presentation

40 phrases for presenting in English

TEDex talk -example

How to organise your presentation

Persuasive speech / presentation : how to organise it

Product presentation

Risk Management - Types of Risks

What is Risk Process? 

The Black Swan Theory