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Course : BUSINESS_ENGLISH

Course code : FLTC105

BUSINESS_ENGLISH

FLTC105  -  Sofia Koutsogianni

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CHRISTMAS_HOMEWORK_READING_PRACTICE
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https://www.youtube.com/watch?v=lp-aTibGTiU

Brand recognition vs. brand awareness
https://www.youtube.com/watch?v=ccHxYt7js5E

Customer loyalty vs. brand loyalty
https://www.youtube.com/watch?v=ua16kgv2Xqw

Customer loyalty vs. customer inertia
https://www.youtube.com/watch?v=Wwu3Qvs31vk

What is brand equity?
https://www.youtube.com/watch?v=yv2cp1fmSt0

Consumer behaviour
https://www.youtube.com/watch?v=_26E6QR_hmU

Life cycle of a product
https://www.youtube.com/watch?v=ob5KWs3I3aY

Life cycle of a product - the Apple / Coca Cola cases
WEEK_13_VIDEOS_LINKS
WEEK_14_VIDEOS_LINKS
https://www.youtube.com/watch?v=i4YM0fqw-gI

Business reports: structure
https://www.youtube.com/watch?v=MpKKM0ElCZA

Distribution channels
WEEK_15_VIDEOS_LINKS
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WEEK_17_VIDEOS_LINKS
https://www.youtube.com/watch?v=Smro12PXsW8

Organising effective meetings
https://www.youtube.com/watch?v=i8KnCFq4Sw0

Meeting Simulation
https://www.youtube.com/watch?v=JJIiHeEd4ww

Writing effective meeting minutes
https://www.youtube.com/watch?v=e_c5mj29LIU&list=PL2fUZ7TZy_xeQLS4khDNhSdoeVAy4HN6G&index=17

Advanced Business English for Meetings
https://www.youtube.com/watch?v=Fb-6-xEP7UY

Effective meetings
WEEK_18_VIDEOS_LINKS
WEEK_19_VIDEOS_LINKS
https://www.youtube.com/watch?v=cXAqQ7ofdHw

Risk Management - Types of Risks
https://www.youtube.com/watch?v=BLAEuVSAlVM

What is Risk Process? 
Contingency planning
https://www.youtube.com/watch?v=zWi15fAtMEc

The Black Swan Theory
WEEK_21_VIDEOS_LINKS
WEEK_22_VIDEOS_LINKS