Ανακοινώσεις μαθήματος Introduction to Marketing

ΕΞΕΤΑΣΤΙΚΗ ΣΕΠΤΕΜΒΡΙΟΥ - ΤΡΟΠΟΣ ΕΞΕΤΑΣΗΣ

Tue, 18 Aug 2020 15:00:53 +0300

Αγαπητοί Συνάδεφοι,

Σας ενημερώνω ότι λόγω των τελευταίων επιδημιολογικών δεδομένων, ο τρόπος εξέτασης του Μαθήματος "Εισαγωγή στο Μάρκετινγκ (Αγγλικά)" αλλάζει σε "Εξ Αποστάσεως". Η απόφαση αυτή, αναμένεται να εξυπηρετήσει και τους συνάδερφούς σας με υποκείμενα νοσήματα. Αναλυτικότερα, ως προς τον τρόπο εξέτασης, αυτός θα συνεχίσει να είναι η ΑΠΑΛΛΑΚΤΙΚΗ ΕΡΓΑΣΙΑ με τη μορφή ΜΕΛΕΤΗΣ ΠΕΡΙΠΤΩΣΗΣ με την οποία και είστε πλέον εξοικειωμένοι. Υπενθυμίζω, θα σας δοθεί χρόνος 1 ημέρας πριν από τη λήξη της εξέτασης και οι εργασίες θα ανέβουν σε μοφή .PDF ή .DOC αποκλειστικά στο e-class και μέχρι τη διορία για την ανάρτηση σε αυτό.

Τα βασικά σημεία αξιολόγησης του Case Study είναι:

1. Αιτιολόγηση των απαντήσεών σας με επιχειρήματα και θεωρία από τις παρουσιάσεις και το βιβλίο

2. Λογική συνέχεια και διασύνδεση των υποερωτημάτων μεταξύ τους (πχ να συνδέεται η στρατηγική με το μίγμα μάρκετινγκ και τις υπόλοιπες δράσεις)

3. Χρήση ορολογίας και Μοντέλων από τις παρουσιάσεις και το βιβλίο

4. Παραθέσεις μέσα στην εργασία (πχ βιβλίο και σελίδα ή άρθρο) και λίστα παραπομπών στο τέλος της εργασίας

5. Προσθήκη απαραίτητων Σχημάτων και Γραφημάτων μέσα στην εργασία

6. Καινοτομία στη λήψη αποφάσεων

7. Η εργασία θα παραδοθεί στην Αγγλική

Τέλος, θα πρέπει να εγγραφείτε στο Μάθημα στις "ΟΜΑΔΕΣ ΧΡΗΣΤΩΝ" του eclass στην ομάδα που θα δημιουργηθεί. Θα ενημερωθείτε μέσα στις επόμενες ημέρες για τη δημιουργία της προαναφερόμενης ομάδας.

Καλό υπόλοιπο καλοκαιριού.

Μελέτιος Νηρός

Dear Students,

In case you would like to participate September's exams, you are allowed to prepare an assignment. Please send me email to provide you with details (melniros@econ.uoa.gr).

Best Regards,

Meletios Niros

Final Assignment - Answer 5 Questions

Thu, 09 Jul 2020 21:33:50 +0300

Dear students,

Please refer to eclass->Assignments to download the FINAL Assignment/Case Study and ASWER 5 Questions in total.

I remain at your disposal for further questions.

Just email me.

BR,

Questions on Final Assignment

Thu, 09 Jul 2020 20:46:29 +0300

Please use the following link for any Questions.

https://meetingsemea4.webex.com/meet/melniros

Introduction to Marketing - 2nd written Assignment (Final Exams' Assignment)

Tue, 30 Jun 2020 14:20:19 +0300

Dear students,

I would like to remind you that in place of Final Exams, you need to participate in the 2nd written Assignment (Final Exams' Assignment). To do so, you need to register using the eclass application->Groups till 7/7/2020. The 2nd written Assignment (Final Exams' Assignment) will be uploaded 24 hours earlier to the exams (2020, 9th of July 20.30) on eclass, module Assignments. The final deliverable should be uploaded on the same application on 10th of July, 2020 20.30 Greek time using either a .PDF or a .DOC (Word) format. Assignments sent via email later than 10th of July, 2020 20.30 Greek time or uploaded using other file type will be rejected. In addition, Assignments without registration to the group "2nd written Assignment (Final Exams' Assignment)" will also be rejected.

I remain at your disposal for any clarification via email: mniros@econ.uoa.gr.

Kind Regards,

MI Niros

Link for today

Sat, 13 Jun 2020 18:33:58 +0300

Dear students,

Please use the following link for today:

https://meetingsemea4.webex.com/meet/melniros

Introduction to Marketing - ASSESSMENT SURVEY

Sat, 06 Jun 2020 12:13:00 +0300

Καλημέρα σας,

Στα πλαίσια της αναβάθμισης της ποιότητας του Μαθήματος, θα σας παρακαλούσα για τη συμμετοχή σας στην αξιολόγηση του Μαθήματος "Εισαγωγή στο Μάρκετινγκ". Η έρευνα είναι ανώνυμη και προαιρετική, αλλά έχει ιδιαίτερη σημασία για την βελτίωση του προγράμματος.

Το link για την αξιολόγηση είναι το παρακάτω και θα είναι ενεργό ως 30/06/2020:

https://submit.survey.uoa.gr/index.php/survey/index/sid/637895

Ευχαριστώ εκ των προτέρων,

Δρ. Μελέτιος Νηρός

LINK for Summative Assessment

Fri, 05 Jun 2020 18:38:34 +0300

Dear students,

Please use the following link:

https://meetingsemea4.webex.com/meet/melniros

Please Join the Group for the 1st Assignemnt (Progress/Summative Assessment)

Wed, 03 Jun 2020 00:08:53 +0300

Dear students,

Please Register till 6/3 2020 to participate on the 1st Assignment (Progress/Summative Assessment) in order for your tutor to better organize the event on 5th of June 6.30 pm. The participation is voluntary and is not related to the presentation assignment.

Best Regards,

Lecture cancellation

Sat, 06 Jun 2020 12:04:45 +0300

Dear colleagues,

Today's lecture June the 6th will be cancelled, because of last Friday's Examination.

Best regards,

Meletios Niros

Progress Test / Assignment for Summative Assessment & Examination Material

Mon, 01 Jun 2020 23:41:20 +0300

Dear students,

I would like to inform you that the Summative Assessment (or progress test) will take place on Friday, 5th of June 6.30 pm as a form of an Assignment. Thus, you are going to use the e-class module Active Modules->Assignments to download the Case Study you are going to be examined on this date (Friday, 5th of June 6.30 pm - 8.30 pm). We will use Webex to answer any possible question during this test using the known link. At 8.30 p.m. you need to upload your answers on e-class module Active Modules->Assignments.

The examination material to complete this Assignment will include all the units presented till the 23rd of May 2020. Thus, you need to study the referring chapters of your book. Since there are different books, you may email me to clarify the exact examination material from your book.

The final examination material will include the referring chapters to all e-class presentations uploaded till the end of this semester. I remain at your disposal.

BR,

Presentations' Assignments

Tue, 05 May 2020 20:42:50 +0300

Dear Students,

This Saturday 9th of May 2020 (6.30-9.30 AM), you are going to proceed on your Presentations via Cisco Webex Meetings. Please resend me your Presentations plus Summaries.

The following link is active for our meeting on Webex:

https://meetingsemea4.webex.com/meetingsemea4/j.php?MTID=m3e79664cdd059707d824419e80508917

Meeting Number-> 148 550 665

Best Regards,

MI Niros

Class Re-Scheduling - Introduction to Marketing

Wed, 08 Apr 2020 18:32:42 +0300

Dear students,

I would like to inform you that "Introduction to Marketing" is rescheduled on Saturdays 6.30-9.30, starting from the 11th of April 2020. If any changes occurred you will be informed accordingly.

The following link is active for our meeting on Webex:

https://meetingsemea4.webex.com/meetingsemea4/j.php?MTID=m3e79664cdd059707d824419e80508917

Meeting Number-> 148 550 665

Kind Regards and keep safe,

Dr. Meletios Niros

Introduction to Marketing written examination

Thu, 21 Jun 2018 12:18:40 +0300

Attention!

There is no examination to day for "Introduction to Marketing" as by mistake has been announced in the exams program.

Examination for this course was held on June 13th 2018 in Greek, and before this in English for those who attended the classes and wrote essays.

In case of any question please contact me by email

Alexandra Fragoudaki

Class projects

Thu, 21 Jun 2018 11:03:30 +0300

Please send me your class and personal projects - this appliew to those of you who have not done so yet.

Marketing classes start tomorrow Thursday, March 1st ,2018

Wed, 28 Feb 2018 18:58:06 +0300

Introduction to Marketing classes will start tomorrow Thursday 1st March 2018.

This is the day and time that all lectures will take place during spring semester. As you realize this is a change in the original program.

This module is open to anyone who would like to participate, that is both Erasmus students and Greek students of the Department.

Lectures, discussions and projects will be in English. Students will be required to write and present their project in English.

If you wish to contact me, please do so at : alexfrag@econ.uoa.gr

See you tomorrow,

Alexandra